The Better Fresh Project
In 2010, after completing a rigorous application and site review process by Meals On Wheels America, we were awarded “Exemplary Status” Magnet Accreditation for our outstanding senior nutrition program.
With funding generously provided by United Way of the Greater Lehigh Valley, Northampton County Medical Society Alliance and the Walmart Foundation, the Better Fresh Project was established in June, 2014. The rationale for the project focuses on the problem with regard to the consumption of fresh fruits and vegetables among seniors which is best summarized as follows: “Only 30% of people 65 years old and older eat five or more daily servings of fruits and vegetables per day, the minimum recommendation for good nutrition.” (“Getting the Fruits and Vegetables You Need”, McCoy K., Marcellin, Linda, MD).
The value and importance of nutritious fresh fruits and vegetables for seniors is apparent as they can help to ward off, lessen or in some cases, alter potential health threats and problems such as: cardiovascular disease, many forms of cancer, constipation, hypertension, diabetes, decline in bone mass and delay the onset of cataracts, degeneration in neurological performance and diverticulosis.
The project helps to sustain the local farm economy, protect the environment with the purchase of local produce, much of which is organic or devoid of harmful pesticides. The project also helps to bolster the nutritional value and taste of meals we prepare for homebound seniors.
What Seniors Say About ‘Better Fresh”
We surveyed our clients to obtain their feedback by their completion of satisfaction surveys. The results validate the impact and benefits of the project.
We gratefully recognize the following farms who partner with us in their support of The Better Fresh Project to bring the nutritious benefits of fresh fruits and vegetables from farm to table for those we have the privilege to serve.
Casa Bianca Farm